This meme is so overused yet, I will never get sick of it 😂😭 Via KnowYourMeme: Sponsored by McDonald's and starring Michael Jordan, the anti-drug public service announcement premiered on ABC at the end of the network's anti-drug TV special program Cracked Up that originally aired on May 26th, 1987. In the minute-long video, Jordan urges teenagers to stay away from doing drugs, while pleading those with substance abusing problems to "stop it" and "get some help." The earliest digital copy of th