News

Industry legend Rigg-Smith is leaving to pursue her passion as a futurist. She certainly won't be short of media clients!
WPP’s chief strategy officer, Katie Rigg-Smith, has resigned after 26 years. Rigg-Smith will take time off from May to pursue ...
The feted founder of AKQA has launched a new agency promising to take on "bureaucratic" holding companies. Ali Lyon asks: 'Is ...
WPP PLC closed 34.66% short of its 52-week high of £9.03, which the company reached on December 9th.
Is stock market volatility necessarily a bad thing? This writer spies potential opportunity in market turbulence for the long ...
If search and social media have democratised marketing in the world, artificial intelligence (AI) is advertising's most profound revolution yet, WPP's CEO Mark Read said at the Waves Summit 2025 on ...
Marketers are obsessed with hyper-targeting their advertising messages. But too much personalization can be a customer turnoff.
"Globally, advertising is a trillion dollar industry and advertising has long been part of successive technology revolutions, ...
In today’s Digest, we discuss Meta’s new AI app, Snap suspending its forecast amid economic uncertainty, and WPP’s latest ...
H.H. Sheikh Maktoum bin Mohammed bin Rashid Al Maktoum, First Deputy Ruler of Dubai, Deputy Prime Minister, and Minister of ...
Speaking to Campaign, Read said that these changes need not be a distraction to new business as “restructuring is an ongoing ...
Media conglomerate WPP is doubling down on bolstering its AI credibility among budget-challenged clients. CEO Mark Read ...