The success of InZoi has caused The Sims 4 developer Maxis and publisher EA to actively look at the game for future plans.

Krafton’s new game lets players shape cities and personalities with generative AI—just don’t expect a smooth ride, yet.

Inzoi, a new life simulation game from Krafton in the vein of The Sims, is off to an explosive start on Steam with over ...

“I felt a lot of cultural barriers” playing The Sims, said Kim, who also serves as chief executive officer of Krafton’s inZOI Studio and owns about $164 million of the shares. Krafton is ...

Electronic Arts is paying attention to inZOI, reveals new survey for The Sims 4 players, which questions them about their ...

However, a new contender has entered the scene that could give The Sims a run for its money: InZOI. Developed by Krafton, this South Korean title brings gameplay elements and features that cater ...

InZOI, the life simulation game from Krafton, debuted early access in the U.S. on March 27. I jumped in a day after the release and have already sunk over 40 hours into the game. Half a Zoi lifespan ...

If InZOI truly wants to compete with The Sims franchise, Krafton may want to look ahead to The Sims franchise's future, not ...

Separate lives’ – Krafton said the ambition to challenge a leader like “The Sims” came from the global success of “PUBG”, a combat survival game whose mobile version surpassed one ...

Countless hours, days—perhaps even weeks—of my life have been spent creating Sims characters, building them houses, marrying them off, and making babies. Now, there’s a new life-simulation ...