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Xiaohongshu’s global pivot: The surprise winner of the TikTok ban wants to keep its new users
The China platform faces political risks and e-commerce challenges in its overseas push ahead of a possible IPO.
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Why are all the DJI Osmo Pocket 3s being bought up by "Xiaohongshu girls" – and who are they?
Rumors on Chinese social media network Weibo have pointed to "Xiaohongshu girls" as having snapped up 80 million yuan (around $11 million / £9 million / AU$17 million) worth of DJI Osmo Pocket 3s and ...
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Xiaohongshu users find magic portal to forge closer bonds
The logos for TikTok and RedNote, known in China as Xiaohongshu, are seen in this illustration taken Jan 15, 2025. [Photo/Agencies] The recent influx of TikTok users based in the United States ...
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Looming TikTok ban drives Americans to China app Xiaohongshu
While the exact number of downloads is unknown, the Apple store put Xiaohongshu as the No 1 free-to-use social media platform across all free iPhone apps in the United States. The self-styled ...