Lightfoot said WVEW is part of an informal group of 10 community radio stations in Vermont that meet monthly led by Wendy Mays, executive director of the Vermont Association of Broadcasters. Seven of ...

For decades, pharmaceutical companies have shelled out big bucks to broadcasters to place ads between segments. But a pair of ...

For decades, pharmaceutical companies have shelled out big bucks to broadcasters to place ads between segments. But a pair of policies being considered by Health and Human Services Secretary ...

Drug companies spent $5.15 billion on TV ads in 2024, a significant figure considering a recent study found that drugmakers spent almost $14 billion on direct-to-consumer ads in 2023. Despite ...

But a pair of policies being considered by US Health and Human Services Secretary Robert F. Kennedy Jr. could change that and leave broadcasters in financial straits. RFK Jr. wants to crack down ...

Drug companies spent $5.15 billion on TV ads in 2024, a significant figure considering a recent study found that drugmakers spent almost $14 billion on direct-to-consumer ads in 2023. Despite leaner ...

The Pharmaceutical Research and Manufacturers of America, a main industry trade association known as PhRMA, did not return a request for comment. The pair of policies would affect broadcasters ...

The Trump administration is not alone in targeting drug ads this term. Just last week, a group of legislators led by Senators Bernie Sanders, an independent from Vermont, and Angus King, an ...

While news broadcasters’ finances are buttressed by several sources of income — including ad revenue, licensing fees, cable and satellite fees and digital subscriptions — disincentivizing ...