College basketball continues to be the go-to sport for name, image and likeness deals, according to a new report from sponsorship data company SponsorUnited.

Per ESPN's Michele Steele, USC star JuJu Watkins and North Carolina's RJ Davis lead all male and female athletes in NIL ...

Dustin May returned to the mound first the first time in 22 months, completing a harrowing comeback while contributing to ...

COME AND FINAL FOURS MAY GO, but memories of Bruce Weber and the 2004-05 Fighting Illini might go on forever. Twenty years ...

On Tuesday, the Wolverines were dealt unfortunate news as Donaldson, the former Auburn Tigers prospect, decided to enter his ...

Cameron Boozer formed an impressive duo with the Duke basketball target during McDonald’s All American Game scrimmages.

Elliot Cadeau was UNC's starting point guard for the past two season. He's now going to be playing for Dusty May and the ...

The Tar Heels lost to No. 1 Duke in the ACC Tournament semifinals, but have won eight of their past 10 games and are playing ...

The San Diego State Aztecs, who face the North Carolina Tar Heels in an NCAA play-in game in Dayton, Ohio, have been knocked ...

The 2025 NCAA Tournament Final Four features the top four seeds: Duke, Houston, Florida, and Auburn. The SEC had a strong ...

Who might be Maryland’s next men’s basketball coach? Here’s a list of a handful of potential candidates to replace Kevin ...

Sometimes, it's easy to turn the page after a season ends, but UNC's past season reflects a shift closer to what the program ...