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Production limits created a Plain Jane palette of black, silver, and white models that buyers didn't want. So, VW is chipping ...
VW shipped fewer dual-tone ID Buzz stateside. Now it's incentivizing dealers to wrap them so they'll sell. VW ID Buzz buyers ...
A massive part of its appeal lies in its looks, and it pretty much needs to be two-tone to fulfill its retro fantasy.
“The single-tone vehicle doesn’t sell as quickly as the two-tone car,” said Hein Schafer ... “As soon as the dealers dress them up and wrap them, we see them moving again,” Schafer ...
Hein Schafer, VW’s senior vice president of sales operations for the U.S. market, said the company benefited from better ID ...