The home of the Texas Tech football ... ∎ Corporate logos on the field: In June, the NCAA Playing Rules Oversight Panel approved college football programs selling on-field sponsorship ...

This is one of the first times in college football history that an athlete's personal brand has been represented on an on-field uniform. "Seeing my own logo on the Texas Tech uniform I put so ...

In college football's constantly evolving world of transfer recruiting, that's still considered a lot of money. In late November, Texas Tech coach Joey McGuire told reporters he was bringing in ...

Texas Tech has quietly made a marked impact in the world of college football, playing a vital role ... equipped with Mahomes' famous "Gladiator" logo, the brainchild of the Kansas City's star's ...

The collaboration makes Adidas the official footwear, uniform, apparel and accessory provider for the university. The football ... logo is being featured on co-branded Adidas Texas Tech apparel ...