Between impressive packaging and viral-worthy formulas, it’s impossible these days to walk the drugstore makeup aisles and ...

Burgundy, rich brown, royal blue, golden olive, lilac, magenta and teal blue have emerged as the trending colours presently.

Think you’re bad at makeup? Think again. These makeup artist tips will boost your skills and your confidence levels.

The cosmetics trailblazer opens up about her shade inclusivity mission, how to find your perfect foundation match and working ...

I tried and tested the ILIA Beauty makeup range to see if it was worth the hype. From the Super Serum Skin Tint to The Base ...

My face and I have lived through a full turn of the foundation trend cycle— from the late 2010s obsession with extra ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Red's beauty team pick the best foundations of all time, from powders to liquids, lightweight to full coverage. Find the best ...

Finding a sunscreen to protect darker skin tones has always been filled with trial and error. Take some of the guesswork out with these expert tips. Finding a sunscreen to protect darker skin tones ...

Serena Williams may have built an empire both on and off the court, but according to her, greatness doesn't come cheap, and ...

The lighter shades of these dinky balms are so sheer, that the colour was almost undetectable even on my pale skin. I've seen swatches of the darker tones and videos that do look to be very buildable ...

Thomas goes hands-on with the new Tissot PRX Powermatic 80 40mm ✓ This time in rose gold PVD and blue ✓ Read about it here ✓ ...