Fox Corp. in February revealed it generated around $800 million in ad revenue from its telecast of Super Bowl LIX across the ...

The fast-food sandwich chain has a deal with the National Football League, just months after it completed its sale to the ...

The asking price for a 30-second unit in the game, which will air on Feb. 8, 2026, is $7 million, multiple media buyers said ...

Campaign Red’s Creative Disconnect Report breaks down the key insights and data trends on the state of creativity in America.

With NBCUniversal’s asking price for a 30-second ad in Super Bowl LX being $7M, some buyers are surprised at the cost.

The report said NBCU is seeking a “match” of ad dollars that would have Super Bowl sponsors commit a separate amount of money to other parts of the NBCU portfolio. The network is also believed ...

NBCU is believed to be nearing the end of its approach to so-called “incumbent” advertisers, or those who took part in its last Super Bowl showing in 2022. TV networks typically give those ...