The soda offers a cherry-lime flavor and unique cooling sensation that has won over both Sprite fans and former skeptics. Now ...

There’s nothing like the excitement of a fan-favorite return product, especially one that has historically only been ...

A recent addition to the Sprite roster has been such a success that it is now here to stay. A limited edition of the Coca-Cola drink Sprite has proved so popular with consumers that it has been bumped ...

According to Marketing Dive, Sprite Chill made $50 million in retail sales after just 21 weeks, making it the top-selling new Coca-Cola product of the year—so giving the drink a permanent spot was a ...

Social media users spotted Sprite Tropical Mix back in stores and the early 200s nostalgia starting hitting hard.

Such is the case with Sprite’s most recent flavor innovation, Sprite Chill. First launched in April 2024, the initial Cherry ...

Sprite brand director Kate Schaufelberger details how last year's sales benchmarks made the shift from LTO to permanent ...

Beverage marketers are keenly aware that not all product launches will succeed. Coca-Cola Spiced, which launched last year as a “permanent” addition to the Coke lineup, was discontinued before the end ...

The Coca-Cola Company now boasts 30 billion-dollar brands: from classics such as Coca-Cola and Sprite to newer winners like ...