The Target Smartly brand will include more than 70 items for purchase. This will include a range of basic items, such as hand soaps, paper plates, razors and more.

Starting Oct. 14, Target will roll out a new private label essentials and personal care line, currently including 70 products like body lotion, paper plates, straws, sandwich bags and razor blades.

As if you needed another reason to love the House of the Big, Red Bullseye, today, we’ve got this: Target just launched Smartly, a new brand full of affordable home essentials.And I’m not just ...

Target Corp. has debuted a budget line of consumer products called Smartly, priced beneath not only rivals such as Walmart but even Target's own existing store brands. The Business Journals Sign In ...

Target unveiled a budget line of consumer products called Smartly, priced beneath not only rivals such as Walmart but even Target's own existing store brands.