PepsiCo’s $1.95 billion acquisition of Poppi strengthens its foothold in the functional beverage space, despite Poppi’s legal ...
Hay, who used to head up the Queensland Police fraud and cybercrime group and now runs Brisbane-based Cultural Cyber Security ...
Rebranding is a complex process with no fixed rules. That said, there are several common reasons for rebranding that businesses must consider. Rebranding, or repositioning, is altering a brand’s ...
The Times Union reported last week that the Metro Atlantic Athletic Conference (the MAAC) is considering re-branding and changing its name. MAAC commissioner Travis Tellitocci said that the league has ...
King Charles has signalled his commitment to preserving the Royal Train by updating it with his personal cypher, dispelling concerns that it may be decommissioned. Following Queen Elizabeth II’s ...
“If you followed me since 2014 with the Tig, you know I’ve always loved cooking and crafting and gardening — this is what I do,” she said, announcing the rebrand. Kerrigan told AFP that “brands evolve ...
A former top 10 player has had their say on the rebrand of the WTA Tour and they did not hold back. In one of the biggest talking points this week, the women’s circuit officially announced a new WTA ...
Essex premiere genre festival, the Black Sunday Film Festival returns for its sixth edition! This year, the festival will be held at Firstsite, Colchester, from Thursday, May 1, to Saturday, May 3 ...
In a recent announcement, the company clarified that this rebranding does not involve a consolidation of share capital, and shareholders are not required to exchange their current share certificates ...
ECONOMYNEXT – The first RM Parks and Tristar-fueled, Shell branded fuel shed was opened in Sri Lanka by the US ambassador. “Proud to join the opening of the first California-based RM Parks’ Shell fuel ...
The Pools, formerly known as The Football Pools, was first launched in Liverpool in 1923, where its headquarters remain over a century later. That same year, its coupons were first distributed ...