The launch of the Air Jordan line in 1984, in partnership with NBA player Michael Jordan, brought a massive changes in both ...

Revenue and profits may be down, but Nike has unparalleled brand recognition in the athletic apparel space. With nearly $50 billion in annual revenue, business in nearly 200 countries, more than ...

Although big names like Tiger Woods and Jason Day are no longer with Nike, it sounds like Finau isn't leaving the iconic brand any time ... I have my own foundation logo where we do some branding ...

Rebilas-Imagn Images Five star recruit and BYU Cougars commit AJ Dybantsa already has his own signature logo for his Nike shoe deal, and now he literally has his own sick shoes that the brand ...

A longtime Nike creative director is the latest senior employee to leave the company for a rival brand. Nick Parkinson, Nike’s former global senior creative director for running, is now global ...

employing more candor than is usually permitted at Nike brand events. “Cultural significance emerges only when a community independently adopts these consumer items and embeds their own meaning ...

Basketball shoes have a way of telling stories. They can create inflection points for players, sneakerheads and casual basketball fans. The proper shoe can transcend basketball, influencing ...

Nike is pleased to introduce RunTown, a first of its kind pop-up brand experience curated by runners, for runners. Connecting athletes in London to sport. Open April 17-28, RunTown presents Nike’s ...

Nike isn’t the only sportswear company being affected by the news of the tariffs. Stock prices took a huge tumble for brands like Adidas (16 percent), Crocs (15 percent), On (15 percent), Under ...

The Nike Air Max 95 “Olympic,” a release from 2004 modeled after the colors of the interlocking Olympics rings, will return as part of Nike’s Spring 2026 collection, sneaker industry sources ...

Nike has become a symbol of corporate fallout from Trump’s tariff blitz: a famed US brand entangled in an economic calamity that’s wiped trillions from stocks and pushed global supply chains ...