As a lover of a natural skin look, I'm always open to trying a new product that enhances my skin’s health, but I never want ...

Tucked away in the California desert is a quiet remnant of the Old West—Wyatt Earp’s final cottage. Visiting Earp, California reveals the personal side of a legendary gunslinger and a town that bears ...

Shelby Pagan's review of the KVD Beauty Tattoo Liner went viral seven years ago after it survived a car crash - and now it's half price at Boots for 24 hours only ...

Huda Beauty has just launched a new setting spray to compliment the iconic Easy Bake Setting Powder and we put it to the test ...

Why E! loves it: Get long-lasting makeup wear and sun protection without breaking the bank with Milani's Make It Last sunscreen setting spray, available at your local drugstore for under $15.

This 2000s-inspired Reality TV spoof features the Conceal + Perfect Blur Out Smoothing Primer. Milani Cosmetics is cranking up the nostalgia with its America’s Next Top Primer campaign – a reality ...

THE WHAT? Milani Cosmetics has unveiled a reality-TV inspired campaign named America’s Next Top Primer, whereby primers are up for the ultimate glow-up title, in the place of contestants. The spot is ...

Amazon dropped deals on Easter gifts that’ll arrive in time for Sunday, April 20, and we rounded up the 50 best. Save up to ...

We may earn an affiliate commission from links. The best tubing mascaras give length and lift to your lashes with the added benefit of easy makeup removal. While TikTok introduced late millennials ...

Beauty is personal—but when it comes to makeup order, there are some rules worth following. From complementary textures to light layering to well-placed colors and dimensions, the best makeup ...

It's the last day to shop the Amazon Big Spring Sale! Score deals from Bravo stars like Kyle Richards, Kandi Burruss, Ariana Madix, Paige DeSorbo, Porsha Williams, Madison LeCroy, and more.