Experience the power and precision of G1 Megatron as he is brought to life through Lego in this incredible transformation. Watch every detail of this iconic character come together with remarkable ...

Adults now account for 28% of all global toy sales, according to analytics firm Circana — an increase of 2.5% since 2022. In ...

If you'd like to see even more action figures on sale right now, have a look through a selection of McFarlane Toys figures ...

W hile DC fans have Superman on their mind with his new film hitting theaters this Summer, arguably the most popular ...

Instead of asking a kid to calm down we want to design toys that helps them recognize they can use their breath to change the way they feel," said Sarah Habib. The founder offered a class at the ...

The only problem is they aren't kid-friendly. That’s where kids’ toy lawn mowers come in. It's 2025 and practically every practical item in adulthood has a fun kid version of it. Anyway ...

The term “kids movie” is not quite the most accurate way to describe the beloved films I have compiled for this guide. While their subject matter is certainly suitable for younger audiences ...

“I’ve got a player for you that I’ve seen quite a few highlights of and what I’ve seen of him, I’m very impressed and I think the kid’s got a big future,” Schwarzer said. “Steven ...

The Toy Book‘s 41st volume begins with the 2025 edition of The BIG Toy Book! A toy industry tradition continues with the annual “Bible,” an issue that key decision-makers hold onto and reference ...

PAWTUCKET, R.I., March 01, 2025--(BUSINESS WIRE)--Hasbro, a leading games, IP, and toy company, returns to the North American International Toy Fair® in New York (March 1-4, 2025) to reveal an ...

HONG KONG -- Li Tai's son was just 5 years old, but the father worried the boy was falling behind. At the time, official reference information showed he was shorter than 97% of Chinese boys his age.