Paramount, Nielsen Strike New Measurement Deal, Ending Months-Long Feud
Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other properties used rival tabulation
Paramount, Nielsen strike multi-year measurement deal
Paramount, one of the largest TV networks in the U.S., announced on Monday a multi-year measurement agreement with Nielsen, ending a contentious four-month standoff between the two firms. Why it matters: The deal,
PARAMOUNT AND NIELSEN SIGN MULTI-YEAR MEASUREMENT AND ANALYTICS DEAL ACROSS PARAMOUNT’S LEADING BROADCAST, CABLE AND STREAMING PLATFORMS
Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all Paramount platforms: national and local broadcast,
Nielsen, Paramount strike new measurement deal
Nielsen and Paramount have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media conglomerate’s properties.
Paramount And Nielsen Sign Multi-Year Measurement and Analytics Deal
The agreement covers measurement for all national and local broadcast, all cable networks, and streaming on Paramount+ and Pluto TV
Paramount Global, Nielsen sign new partnership, ending dispute
Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and analytics services across the CBS parent company's platforms, ending a long-running dispute.
Paramount Global Renews Contract With Nielsen After 4-Month Dispute
Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services. The deal spans multiple years, effective immediately, and includes measurement for all Paramount platforms including national and local broadcast,
Paramount and Nielsen End 4-Month Dispute, Ink New Deal for Ratings Measurement of CBS, Paramount+
Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ reporting viewership of their programming courtesy of “VideoAmp Overnight Data.
Paramount, Nielsen Set New Ratings Measurement Partnership After 4-Month Standoff
Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies' previous contract expired on Oct. 1. The new deal includes measurement for all Paramount platforms,
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