Discovery thinks HBO has some pretty good brand equity, after all. This summer, streamer Max will bend the knee and rebrand back to its original name, HBO Max. The change comes just over two years ...

Two years after HBO's streaming service dropped the most recognizable part of its name, Warner Bros. Discovery has announced it's going back to the old moniker.

Discovery dropped the “HBO” from HBO Max. The short version: it was too limiting, Max is the streaming home to more than just prestige TV, etc, etc. Well, now HBO Max is back — albeit in an ...

By James Hibberd Writer-at-Large Originally, the service launched as HBO Max in 2020. In 2023, the company controversially changed the streaming service to simply Max — ditching the most ...

First it was HBO Go, then it was HBO Now, followed by HBO Max and ultimately just Max. But now, Warner Bros. Discovery is rebranding its streaming service yet again to: HBO Max (Yes, you read that ...

Among the most commonly referenced variants are the 737 Next Generation (NG), the 737 MAX, and specifically, the 737-8. While they may seem similar on the surface, each represents a different stage in ...

This year’s theme ‘Designing in Harmony’ celebrates human-centered and multi-sensory design (Wallpaper* is a media sponsor). Highlights include Lichen NYC’s new collaboration with Karimoku; Flokk’s ...

Max has set Thursday, August 21 for the Season 2 premiere of James Gunn’s Peacemaker, from DC Studios and Warner Bros. Television. The streamer also released the first full trailer, which opens ...