The Orlando Magic have marked their eras with cool threads and logos. The original star logo graced uniforms from 1989-2000 ...

However, it established itself as a staple of haute couture when French fashion houses like Chanel began using Didot for their logos and advertising in the early 1900s. The font's blend of ...

What accounts for all this boldness? Companies have long expressed the desire to get more bang for their branding buck; “Make the logo bigger” is a common refrain among design clients (and one ...