Affatati first joined Sterling in 2017 as a branch manager and financial advisor. After going back to HSBC for a couple of years, he returned to Sterling in 2021. He balances his time there with ...

A new Marvel movie, The Fantastic Four: First Steps, is set to arrive in July, and fans are already invested in its marketing ...

Sprout Social (SPT) unveiled its fully reimagined influencer marketing platform. Sprout Social Influencer Marketing now features a refreshed, ...

In the fast-paced world of startups branding often takes a back seat, but should be embedded early in a startup’s strategy. In this guest commentary Brett Banker of branding and marketing agency X&O ...

Microsoft just turned 50 and there's no better time to revisit Windows logos. Here's a brief on Windows Logo evolution.

Investopedia / Paige McLaughlin Social media marketing (also known as digital marketing and e-marketing) is the use of social media—the platforms on which users build social networks and share ...

President Trump has announced that the US will impose tariffs on all cars and trucks imported into the country. Here’s where all EVs available in the US are assembled. Shortly after taking ...

Original Oyster Catchers logos. Screenshot from Chesapeake Baysox Instagram Account. The Chesapeake Baysox, the Orioles Double A affiliate, joining in on a trend of minor league baseball teams to ...

Generative AI (gen AI) has sent shock waves of technological disruption across the marketplace ecosystem—particularly when it comes to marketing—leaving stakeholders to grapple with its ...

Influencer marketing has gone from the fringes of the "Mommy Blogger" era of the early 2000s to one of the dominant platforms for product and brand marketing today. From product launches to ...