Chicken broth is a favorite dish among Mexican families. It's a comforting chicken soup with vegetables that moms often use to pamper their families when they catch a cold. Knorr is a brand that ...

Unilever has announced Hein Schumacher will step down as CEO within days, just 18 months after he joined the consumer goods giant from FrieslandCampina. In a statement to the London Stock Exchange ...

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To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

A social media campaign across TikTok and Instagram has enlisted influencers Zach Jelks, LaFontaine Oliver, Kate Norkeliunas ...

Knorr, the food brand owned by Unilever, used bloggers and content to increase sales of its meal kits to parents in Taiwan. As the market leader for over 20 years, Knorr needed to engage with its ...

It shows how CPC exploited distinctive, local characteristics, ie home-made soup-making in Scotland, to develop a campaign that has become akin to popular Scottish folklore, and against all the odds, ...