Kantar has been at the forefront of media experience and perception research for over 20 years. The Media Reactions 2024 report combines insights from both consumer and marketer studies to provide ...

The original Insight was an ungainly hatchback before Honda discontinued it in 2014. For 2019, Honda transformed the Insight into a sleek sedan for buyers who want something a little more stylish ...

Cracking creative effectiveness has long felt like marketing’s greatest unsolved mystery – until now. Kantar has decoded the patterns behind award-winning ads, revealing the 5Cs that separate the ‘meh ...

The market research industry must evolve to address issues with quality - and collaboration, skills and a focus on research ...

Inverite Insights Inc. company and executive profile by Barron's. View the latest 2V00 company infomation and executive bios.

Economic uncertainty and inflation have broadly weighed on American consumers, but there are signs that additional pressure ...

"Our efforts are relentlessly focused on building Infosys into one of the most respected IT services brands in the world, ...

As US brands dominate the top 10 in Kantar's BrandZ 2025 ranking, Chinese companies and APAC players like Airtel are rapidly gaining ground, signalling a shifting balance in global brand power.

Apple has been named the most valuable global brand for the fourth consecutive year, according to the 2025 edition of ...

Zepto's Co-Founder and CEO, Aadit Palicha, introduces Zepto Atom, a comprehensive brand analytics tool designed to compete ...

Apple has once again been named the world’s most valuable global brand, marking its fourth consecutive year at the top spot.