Japanese fashion customers are becoming harder to define. They are also spending less. We asked industry insiders to explain ...

Tokyo’s streets during Rakuten Fashion Week Autumn/Winter 2025 became a runway of original style, where street style stars ...

Japanese street fashion is the epitome of contrasts. Vintage Americana meets futuristic minimalism, oversized silhouettes combine with tailored precision, all for self-expression. At the heart of it ...