JAGUAR Land Rover is to review the advertising agency behind its controversial pink rebrand after facing a fierce backlash.

JAGUAR Land Rover is set to sack the advertising agency behind its controversial pink rebrand after facing a fierce backlash. The iconic British car manufacturer sparked outrage in November when ...

After Jaguar launched a disastrous complete rebranding campaign last year, it has finally dumped the ad agency behind it. We’re honestly surprised this didn’t happen sooner after the storied British ...

This all caps off a generally rough period for the company. Global sales took a nosedive over the last two years, crashing ...

Reports from the UK indicate Jaguar is in the middle of a review of its contract with Accenture Song, the ad agency that handled the British automaker’s controversial rebrand. Accenture Song’s ...

After an ambitious switch to a new logo and a bold yet strange advertising pitch, the new Jaguar may be having second thoughts.

Jaguar Land Rover (JLR) is undertaking a significant shift in its marketing strategy following a controversial rebranding campaign that led to a substantial decline in sales. The company is ...

DV360 adding Adelaide’s Attention Unit as an optimization signal could help wean buyers off bidding on ad inventory based on ...

The rebrand spelled the end of the "leaper" Jaguar logo along with the whole tweed-lined, sniffy gentleman buyer profile while introducing weird pop-art ads with only models and no cars ...

Woke backlash has struck yet again and this time it's among car giants Jaguar Land Rover who are currently on the search to replace their advertising agency after its controversial rebrand.