While Google AI Overviews had a rough start, the search results appear to be here to stay. Almost 50% of all Google searches ...

Google Performance Max now shows which search terms are triggering ads, allowing negative keywords to be added directly from ...

Google’s current ‘AI Mode’ is a fantastic replacement for old-fashioned Google Search. But can the company monetize it ...

Launching today as an experimental feature on the web and gradually rolling out on mobile, the new update powered by Gemini's ...

Google now is showing Performance Max terms in the Google Ads search terms report. Plus this report shows the new negative keywords terms that is now supported for PMax campaigns. Hana Kobzová ...