Spotify has debuted new ad tools and capabilities, including 'Gen AI' ads and programmatic ad buying via partnerships.

Micro conversions can be a useful metric if implemented the right way. Here’s how to use them strategically without inflating ...

Kagi is a paid search engine, which offers a good alternative to Google search. You can use these 10 hidden features in Kagi ...

The new ad partnership creates access to Roblox's 85 million daily users through rewarded video ads, allowing brands to reach ...

Stop letting Smart Bidding run wild. Control and optimize it for better conversions, smarter spending, and real performance ...

Google Ads Trends 2025 show a clear shift to smarter targeting, cleaner data and assistive AI. Here’s what businesses need to ...

Google is paying $100 million to settle claims it overcharged for ads shown outside targeted areas. The lawsuit focused on ...

Google’s $100 million settlement over AdWords billing practices highlights the importance of transparency and could push for ...

Google has agreed to pay $100 million to settle class-action claims that it failed to honor advertisers' requests to limit ...

WARC forecasts a 6.2% ad spend growth in this sector to $89.5bn, a downgrade from the +13.9% forecast in November in large ...

A study from WARC, the experts in marketing effectiveness, has found that global advertising spend is now on course to grow 6 ...

The FBI has intensified warnings about fake online document converters. Hackers use sophisticated URL manipulation and paid ...