Elon Musk's X has signed up a new adtech partner as it looks to bring on more advertisers
Elon Musk's X is working with the adtech company Magnite to boost programmatic ad sales. The company has been expanding its ...
Marketing Dive1d
As Super Bowl’s cultural cachet grows, brands look beyond in-game ads
Avocados From Mexico, Tostitos and Twix are among the brands looking to engage with tuned-in consumers without paying ...
Google Ads simplifies conversion tracking with new tag manager feature
The new Google Ads form tracking in Tag Manager enables codeless conversion event creation for advertisers with minimal technical setup.
Google has some ‘good ideas’ for putting ads in Gemini
Google has plans to add ads to Gemini but did not mention a specific date. Its CEO did not mention how they plan to integrate ...
How to use Video View campaigns effectively in Google Ads
Learn all about Video View campaigns – how to bid for views, target audiences, and craft engaging creative using the YouTube ...
Google's Gemini AI Could Soon Include Ads — Sundar Pichai Hints At Future Monetization Beyond Subscriptions
Sundar Pichai suggested that Google's Gemini AI may eventually incorporate advertising as part of its monetization strategy.