Gen Z loves brand swag—how marketers are using stickers, tote bags and more to drive loyalty
We were really intentional in curating a line of limited-edition merchandise,” said Cara Tragseiler, senior brand director ...
New York Post26d
Gen Z is ‘task-masking’ in the office and it’s destroying potential career growth — here’s why
Gen Z employees are hiding how little they’re doing at work by “task masking,” a trend that is taking over TikTok — and the office. In order to “task mask,” employees are making ...
Why Gen Z Wants To Return To The Office
In a new FTI consulting survey, 42 percent of Gen Z workers said they would be excited about a possible RTO mandate.
The Daily Utah Chronicle6d
‘No cap’: How Gen Z Slang is Shaking up Office Talk
Phrases like, “facts” and “slay” are being used in meetings, leaving managers and other workers searching through Urban ...
Ad Age8d
Gen Z loves brand swag—how marketers are using stickers, tote bags and more to drive loyalty
Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 14 hours 20 min ago By Garett Sloane - 16 hours 19 min ago By Ad Age Staff - 18 hours 6 min ago By Ad Age Staff ...