A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...

A new Marvel movie, The Fantastic Four: First Steps, is set to arrive in July, and fans are already invested in its marketing ...

Fisher Amy C. Edmondson and Michaela J. Kerrissey A roundup of Harvard Business Review’s most popular ideas and advice. Resources, practical advice, and personal stories to lift you up and move ...

The biggest stories of the day delivered to your inbox.

Key takeaways Punk logos are vital visual identities that embody the raw spirit and DIY ethos of the genre. Iconic designs by artists like Jamie Reid and Arturo Vega encapsulate punk's rebellion and ...

The aesthetic transformations in the Final Fantasy logos often signify thematic shifts in storytelling. For instance, the ethereal and ornate designs in Final Fantasy XII’s logo reflect the epic scale ...

The students in the master of science in marketing intelligence (MSMI) program spent a day in the Pleasanton office of Vagaro presenting the ideas and recommendations that they had worked on ...