Why socio-demographic data fails: a study unveils major gaps in accuracy
Adlook’s latest study uncovers shocking inaccuracies in socio-demographic targeting – showing that cookie-based segments are ...
The Paisano1dOpinion
A shameful result to a publicity stunt battle
What started as just a petition is now a lawsuit over the controversial lyrics in Pulitzer Prize winner Kendrick Lamar’s ...
HT Auto on MSN2d
Honda Activa e first ride review - So good but with one major compromise
The Honda Activa e has plenty going for it and comes out as a well-equipped family electric scooter, except for that one ...
Major College Basketball Coach Under Fire After Another March Madness Failure
One of the No. 5 seeds to go down was coach Penny Hardaway's Memphis Tigers, falling to the Colorado State Rams, 78-70.
What Slips Did Adolescence Leave In? Will The Conners Visit Roseanne? How’d Suits LA Miss Arrow Nod? Ms. Cobel as Drum Major? More TV Qs!
We’ve got questions, and you’ve (maybe) got answers! With another week of TV gone by, we’re lobbing queries left and right ...
What Slips Did Adolescence Leave In? Will Conners Visit Roseanne? Why’d Suits LA Skip Arrow Nod? Revenge of the Lying Rookie? More TV Qs!
We’ve got questions, and you’ve (maybe) got answers! With another week of TV gone by, we’re lobbing queries left and right about Adolescence, 1923, Suits LA, The Conners and more! 1 | On Adolescence, ...
PDOOH needs independent verification – just like all other programmatic buys
Independent verification should be the standard in PDOOH, just as it is in online and CTV programmatic buying. As agencies ...