From colours to symbols and typography, cultural factors play a pivotal role in determining how products are perceived and ...

We've been living in luxurious chocolate brown hues all winter long, and the colour is set to go nowhere in 2025. But, if you ...

Brown Regular,sans-serif;font-size:.9rem;font-weight:300;line-height:1.3em;color:#333;padding:0 0 .4rem;margin:1rem auto;text ...

After five years of using the Kindle Oasis, I finally found an e-reader that's better — this is the Kobo Libra Colour.

The campaign, which follows a packaging overhaul, includes activations aimed at driving cultural impact, such as one timed to ...

A new, refreshed brand has been unveiled for the University of Alabama at Birmingham. The recently launched visual identity ...

Use these website design tips to improve your website. Make it more usable, more beautiful, more user friendly. User Centric ...

Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and ...

With an estimated two million licensed real estate agents in the US, it’s never been more important to stand out in a memorable way. When you meet someone in person, that’s ea ...

The Cultural Power Index tool, which was created by the group's consulting division, M&C Saatchi Consulting, will be used to ...

Tips to design a mobile-friendly website: Leverage responsive design so elements adjust to different screen sizes. Adjust ...

Korean Air rebrands for the first time in 40 years with a simplified new look by Lippincott designed to reach global ...