Coca-Cola has launched its new “Classic” campaign, celebrating the brand’s presence in some of the world’s most beloved books ...

How often is Coke mentioned in some of the most famous works of literature? Now you can see. A new ad from the Coca-Cola Co.

COCA-COLA fans are fizzing with excitement after spotting a “legendary” range of bottles back in shops – more than a decade after it was last seen. The iconic “Share a Coke” campaign ...

A new work leans into the brand’s place in literary history, but with media strategies shifting fast, Coca-Cola’s quieter ...

Such was the scale of the original campaign that in 2014 Coke claimed ... Rather than with Share a Coke, which replaces the Coca-Cola logo with a name, the Diet Coke initiative retained the logo, but ...

The campaign – which originally launched in 2011, and swapped Coca-Cola’s logos for first names – had returned ... Dedicated Coca-Cola Original Taste and Zero Sugar packs will hit shelves in the UK on ...

Candler's original advertising budget was $11,000 ... bottles made from 100% recycled plastic. The trademark Coca-Cola script logo was created in 1886 by Frank M. Robinson. Then, a red and ...

The weighty cookware, which just turned 100, has inspired generations of home chefs and fans who feverishly hunt for their ...

According to experts, food and drink brands will need to consider several design priorities when developing packaging in 2025 ...