See a few examples of packaging designed to enhance the user experience from Coca-Cola, Capri Sun, and Starbucks from ...

Musician Tyla features in the seasonal effort that aligns with a marketing trend of brands asking consumers to unplug from screen time.

Coca-Cola's vitaminwater has taken a different approach with its rebrand. It's ditching the previous slightly pharmaceutical-looking identity in favour of bolder branding that aims to be fun rather ...

Popular energy drink company Ghost has been forced to discontinue three fan-favorite flavors after losing a licensing deal ...