Leslie Adams, sales director at Reach Africa says Connected TV (CTV) isn’t a separate medium; it’s TV, delivered via the ...

Measuring media quality is just the first step. A bigger challenge looms: assessing media quality against a marketer’s short-term and long-term goals.

Connected TV isn’t new. It’s simply the next step in how we watch television. For media planners, that means unlocking ...

The report by finds that fashion brands are achieving a 97% video completion rate on Connected TV, with southern cities ...

The latest findings from BrightLine show that consumers are engaging with shoppable CTV ads differently and more intentionally-favoring rich, interactive formats like carousels and branded ...

The new platform includes programmatic advertising features such as Programmatic Guaranteed (PG), Private Marketplace (PMP) ...

The Trump administration is stepping up pressure on trading partners to quickly make new deals before a Wednesday deadline, ...

CTV’s Kamil Karamali reports on a 6.7 per cent spike in meat prices over the past year, alongside increases in dairy and ...

ShowHeroes, a specialist in digital video and CTV solutions, has announced the promotion of Sarah Lewis to the position of ...

The Trade Desk Inc. (NASDAQ:TTD) is one of the best NASDAQ growth stocks to buy for the next 3 years. On June 18, The Trade ...

The Trump administration is stepping up pressure on trading partners to quickly make new deals before a Wednesday deadline.

There are plans for the United States to start sending letters Monday warning countries that higher tariffs could kick in Aug ...