A team of scientists has found a way to unlock a color that doesn't exist in the natural world. Named "olo," this new shade ...

Scientists have created a new platform called 'Oz' that uses laser light to control up to 1,000 photoreceptors in the eye at once. Using Oz, the researchers showed people images, videos and a new, ...

Does it matter what color your car is? It may not matter as much as, say, the condition of your brakes or whether your ...

Scientists have created a technology called Oz that stimulates individual photoreceptor cells in the human eye to create an entirely new, ultra-saturated color never seen in nature—dubbed olo.

The actress Andie MacDowell, the colorist Lena Ott and the model JoAni Johnson share their tips for embracing silver hair.

Pale green-gray color schemes have enormous scope as a mindful décor mainstay, and is also seen as an effective backdrop for ...