Hoosiers fans wish for the return of a mascot not seen since 1969. IU Athletics released a trailer hinting it may return.

Getty Images / volkankovancisoy Brand recognition is a concept used in advertising and marketing to describe consumers' ability to recognize a brand through visual or auditory cues such as logos ...

Hoosiers fans wish for the return of a mascot not seen since 1969. IU Athletics released a trailer Thursday hinting it may return.

PORTLAND, Ore. (KATU) — The Portland Pickles baseball team has filed a lawsuit against Disney for trademark infringement, claiming a team logo featured in a new Pixar TV series is hitting too ...

Kevin Minnick covers South Jersey baseball. He can be reached at kminnick@njadvancemedia.com. Follow him on X (formerly Twitter) @kminnicksports ...

When Taj McWilliams-Franklin got the call from the Orlando Miracle in 1999, she wasn’t expecting the opportunities that would come with it. She was home in Houston cooking for her daughter when ...

A new collegiate-style jacket with retro Disneyland logos is available at Disneyland Resort. It was released at Fortuosity Shop in Disneyland Park. The jacket has a mint green torso and long white ...

Design agency Koto has collaborated with online retailer Amazon's design team Amazon XCM in a rebrand of the company's distinct smile logo, while simplifying the identity of over 50 Amazon sub-brands.

Are you curious about what makes a cosmetic logo tick? Look no further! In the beauty industry, which is competitive today, having an iconic and memorable logo is very important. It often catches a ...

Cardinal Robert Francis Prevost has been selected as the 267th pope in history. He is the first American to serve in the role and will be known as Pope Leo XIV. Leo XIV, who is originally from ...

Several teams over the years have surprised the fans and followers of the sport by unveiling newer tones to the logo, a variation of the same logo and something like a revamp of the entire design.

The University of Texas at San Antonio — currently branded as UTSA — wants to drop its signature bright blue-and-orange sans-serif logo for a more nuanced one that identifies it as UT San ...