LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a ...

Basketball great LeBron James has become the first professional male athlete to have his likeness depicted in a Ken doll.

"We are excited to bring fans a new presentation of Ken that celebrates LeBron as a role model, his icon status, lasting impact on culture, and dedication to setting a positive example for the ...

Barbie debuted a new doll in the likeness of LeBron James, honoring the NBA legend as the brand's first "Kenbassador" because ...

James will become Mattel's first "Kenbassador" in a collaboration with the LeBron James Family Foundation, with the hopes of ...

"We are thrilled to offer fans a new presentation of Ken that celebrates LeBron as a role model, his iconic status, his lasting impact on culture and his dedication to setting a positive example ...

That’s why partnering with Barbie to release the LeBron James Kenbassadors doll is such an honor. It’s an opportunity to recognize the powerful impact of role models who instill confidence ...

"That’s why partnering with Barbie to release the LeBron James Kenbassadors doll is such an honor. It’s an opportunity to recognize the powerful impact of role models who instill confidence ...

Mattel celebrates LeBron's role as a positive role model and cultural icon for the next generation. Basketball great LeBron James has broken another glass ceiling: becoming the first male-athlete ...