Out of the ordinary and rooted in purpose, The Loomhood Collection is a testament to how adidas thinks differently.

Adidas is back with something seriously special, and it’s not just about fresh kicks. Say hello to Loomhood, a ...

Adidas has brought the cultural collab back and, this time around, it’s drawing attention to not one but three locales in the ...

The adidas Samba is getting a Dubai upgrade this weekend, thanks to Dream Girl Tailors in Satwa. It’s the first of a set of ...

Say hello to the Loomhood Collection by adidas Dubai… If you’ve grown up kicking up dust in the winding lanes and hidden ...

Originals has highlighted neighbourhoods and specific artisans in Dubai, Riyadh and Cairo with its latest The Loomhood Collection.

In case you haven’t heard, Dubai is gearing up to welcome a brand-new mega mall this month, Nad Al Sheba. The retail ...

Candace Parker and six of adidas’ WNBA partners hosted Tampa-area high school girls basketball players for a skills clinic ahead of the women’s national championship game. As part of the brand’s You ...

Credit: Puma SE. German sportswear brand Puma has named former Adidas sales head Arthur Hoeld as its new management board chairman and chief executive officer (CEO) to lead company growth. This ...

HIGH Street brands such as Adidas and H&M could be hit by Donald Trump's tariffs leading to pain for UK shoppers. The US President has announced a swathe of hefty tariffs on countries across the ...

Music Nation, a music rights management in the United Arab Emirates, has announced a partnership with SoundExchange to enable the collection and distribution of neighboring rights in the UAE.