Storied names of the global ad industry, like JWT and Leo Burnett, are vanishing as AI storms the world of business. But ...

Despite his early successes, UK-based entrepreneur Steven Bartlett, 32, has suffered multiple recent career blows.

Publicis had net cash of EUR 0.9 billion (EUR 3.6 billion cash and EUR 2.7 billion in debt) at the end of 2024, with debt/EBITDA at only 1. This is fairly conservative leverage. We believe the company ...

When Super Bowl LIX airs Sunday on Fox from New Orleans, more than 100 million viewers are expected to watch the Kansas City ...

It’s a common scenario when businesses need to decide if they should do all of their PR and marketing in-house or hire an agency to grow their business and keep their reputation in tact. Hiring a ...

Publicis CEO Arthur Sadoun says he’s happy to embrace a “challenger position” and capitalize on potential fallout from the Omnicom/IPG merger.

AMCN Outcomes' aims to connect viewership to specific consumer outcomes, in what it says is a first to market offering.

Collabstr shares findings from its 2025 influencer marketing report based on 40,000 advertisers and 100,000 creators.

Warner Bros. Discovery named two internal executives, Ryan Gould and Bobby Voltaggio, to lead advertising sales and strategy ...

Warner Bros. Discovery has named Ryan Gould and Robert “Bobby” Voltaggio Presidents of U.S. Advertising Sales.

As budgets shift from linear TV to streaming, Campaign explores how some agencies are devising new tools to reduce the ...