Take-Two Interactive CEO Strauss Zelnick thinks that games indistinguishable from reality could be around the corner.

In a video interview with Bloomberg last Friday, Take-Two CEO Strauss Zelnick discussed, among other topics, Grand Theft Auto ...

Soon we'll be able to simply ask a machine to generate a game we want to play—and isn't that better? Not really, says CEO of ...

You probably want to know when GTA 6 is coming out. Everyone does, and publisher Take-Two's well aware everyone does, as CEO Strauss Zelnick's just acknowledged in an interview that saw him be asked ...

The second thing worth pulling out of Zelnick’s quote is the suggestion that GTA 6 Trailer 2 won’t be released until we’re ...

If waiting for GTA 6 were a heist, fans would have already invested years casing the joint, scheming their getaway, and ...

Take-Two's CEO believes that marketing works better when done relatively close to the release window. This may suggest when ...

GTA 6 is officially set for release sometime in Fall 2025 for PS5 and Xbox Series X|S, with a PC release potentially to follow later on. Take-Two and Rockstar Games not assigning the game a release ...

Take-Two CEO Strauss Zelnick has been directly asked about the secrecy surrounding the release date for Grand Theft Auto VI, ...

Take-Two Interactive CEO Strauss Zelnick says that they will be start marketing Grandt Theft Auto 6 "close to the release window." ...

Despite GTA 6 being scheduled for release later this year, we still have no news on a release date – something Take-Two's CEO has now revealed is a conscious choice. It's hard to believe, but it's ...

Take-Two Interactive's CEO, Strauss Zelnick, acknowledged the intense anticipation for Grand Theft Auto VI, describing it as ...