Snapchat Platinum subscribers will now be able to use video lenses featuring AI generated animals or flowers, Snap announced today.

Snapchat is introducing Sponsored AI Lenses, a new ad format that lets brands engage with consumers in an immersive way.

Snapchat is introducing its first-ever video generative AI Lenses, the company told TechCrunch exclusively. The Lenses are powered by Snap’s in-house-built generative video model. The three new ...

Snapchat is adding video AI lenses to its platform, letting users add generative AI video effects to their Snaps, if they pay for a pricey Platinum subscription ...

Release of Sponsored AI Lenses is only a part of Snapchat’s broader strategy to introduce generative AI across its entire platform. Over the course of this year, the company introduced its first ...

With Sponsored AI Lenses, Snapchat is blending creativity with technology, offering brands a fresh way to connect with Gen Z ...

Snapchat is rolling out its first generative AI Lenses for video, making AR even more interactive. The first batch includes a shoulder-perching fox, scurrying raccoons, and a blooming floral scene ...

Snapchat is stepping up its game with a brand-new feature that blends AI with Augmented Reality (AR) to create special video effects. Called AI Video Lenses, this latest addition is designed to ...

The Lenses are powered by Snap’s in-house built generative video model. The three new AI Video Lenses are available to users ...