Siggi’s partners with Lovewell to increase its brand awareness among her health-and-wellness-focused audience. The yogurt ...

How nine brands showed up for the film industry this year, from Chase's glass chalet to Acura's energy house to Audible's listening lodge.

Deborah Golden, Chief Innovation Officer at Deloitte, provides the most important takeaways from CES 2025 for marketing executives.

Even in regions where data privacy is not yet extensively regulated, marketers who instead build their systems to serve both ...

We spoke with Pete & Gerry's CMO about the company's marketing strategy, recent campaigns, creative, category challenges and more.

Editor’s Note: While the looming TikTok ban and subsequent 12-hour shutdown rocked the social media world last weekend, Duolingo saw an opportunity to join the conversation. A piece from Duolingo in ...

Editor’s Note: Consumers are increasingly turning to genAI search engines—like ChatGPT—as an alternative to online search engines. As a result, large language models are reshaping how consumers ...

Editor’s Note: At The National Retail Federation’s annual conference in New York City earlier this month, thousands of brands, exhibitors and media discussed the most salient topics in the retail ...

is helping HP improve the company’s B2B targeting and segmentation.

seeing traffic increases of up to 70 percent for some brands.

Elon Musk discussed Twitter’s new content moderation policy at MMA Global’s POSSIBLE conference earlier this week. CM has the story.