Nike is expected to post its steepest revenue decline in nearly five years in its quarterly results on Thursday, as its new ...

We’ve all fallen for celebrity product hype, but SKIMS is different. It’s not just another trend—it’s the shapewear that ...

Nike is joining up on a new brand with Kim Kardashian in a bet her star power can have the same impact Michael Jordan did 40 years ago, but for women ...

Kim Kardashian took over Times Square and transformed it into a massive 60 ft advertisement of herself - literally. But does the 'sex sells' mentality still hold power today?

To that end, the brand will make its premium-quality and style-forward designs available to all women through extended sizing. "Nike and SKIMS share a deep commitment to innovation, inclusivity ...

NikeSKIMS, the first co-created brand between Nike and an external company, launches this spring. Merging Nike’s sport technology with SKIMS’ form-enhancing designs, the collaboration aims to redefine ...

Nike (NKE, Financials) introduced a new women's athletic brand working with Kim Kardashian's shapewear brand, Skims. With an extended retail and wholesale distribution scheduled for 2026 ...

Today it’s betting that Kim Kardashian can help it do the same for women’s activewear. On Tuesday, Nike is announcing the creation of NikeSkims, a new brand in partnership with Skims ...

NikeSKIMS is exactly what it sounds like: Sports gear titan Nike and Kim Kardashian‘s shape-wear brand SKIMS have announced a joint label focussing on women’s activewear enhanced with SKIMS ...

Nike will launch a new women's activewear brand in the U.S. this spring in partnership with Kim Kardashian-owned shapewear label Skims, as CEO Elliott Hill works to broaden its offerings to better ...

Nike will launch a new women’s activewear brand in the US this spring in partnership with Kim Kardashian-owned shapewear label Skims, as CEO Elliott Hill works to broaden its offerings to ...