Switch Energy Drink brings bold, playful storytelling to show South Africans how to ease the winter blues by consuming their Vita-C range. Aligning with South African humour and cultural moments, ...

In the ever-evolving marketing landscape, where attention spans are short and competition is fierce, one element remains ...

Luigi Mangione might not be a household name—unless you’ve been following one of the year’s most sensational legal sagas.

Canada's rallying cry for the next Winter Games has an undertone of the current geopolitical climate. Both Olympians and Paralympians will compete under the slogan "We Are All Team Canada" in less ...

“If you don’t like the slogans, fair enough, but to say ‘low-quality rubbish’ sounds snobby,” a reader replied to the woman Brian Anthony Hernandez, who has nearly 20 years of journalism ...

Chief Operating Officer Ryan Winter helps businesses scale through smart systems, sales strategy, and team leadership—delivering growth and lasting results. Most clients stay on for many months—some ...

“This campaign feels true to KitKat’s heritage of light-hearted marketing and helps the brand’s slogan, which has been a fixture for almost 70 years now, feel fresher than ever,” said ...

With a marketing slogan already patented — "WE BUILT IT. YOU MAKE IT." — Slate points to an emphasis on customer personalization and aftermarket upgrades. The timing is bold. The EV industry ...