Optimus Prime looks better than ever in an upcoming set of statues that homage his various looks from throughout the ...

The newest high-end Optimus Prime action figure combines his classic Generation 1 form with accessories from throughout the ...

Hasbro has rolled out official promotional images for it MPG-17 Optimus Prime Style Generation figure, which is available to ...

Several new Transformers merchandise items have arrived at Universal Studios Florida, including some new shirts and sling ...

We wouldn't be surprised to see this 2-in-1 build--Optimus can quickly switch between mech and truck modes--sell out again soon. If Amazon sells out, it's worth noting that the Lego Store ...

This specific version brings the Autobot from the Transformers: The Movie (1986), where he was the one to assess Optimus Prime's ... Transformers Studio Series toys are collectible action figures ...