In a keynote address this morning, head of the trade group representing movie theaters asked Hollywood studios to commit to a ...

Snap began testing Sponsored Snaps, which allow brands to deliver a vertical video directly to users’ inboxes, last October.

The days of simply selling phone plans and devices are long gone. Today’s telecom brands need to focus on customer ...

Day likely had its origin way back in the 15th Century. But today it's become more of a day for marketing mischief by big ...

Consumers primarily follow brands on social media to be aware of their latest deals and promotions, according to Emplifi's ...

Ford is in a decent position to weather tariffs. It manufactures 80% of its US-sold vehicles in the US. General Motors, ...

Experiential marketing is taking an event or a campaign, and creating an immersive and interactive experience out of it. It ...

Build a content plan that streamlines workflow, aligns with goals, and drives results. Grab your free template and start ...

The intention, or marketing objective in today’s terms ... the surprise element might be better by choosing other days. Over time, that day could also be uniquely associated by the customer ...

The changes to the United States Postal Service come as President Donald Trump takes aim after the agency reported billions ...

CEO Michael O'Leary addressed the issue of windows for the first time since named to the top job two years ago.

President Donald Trump holds up a chart during his “Make America Wealthy Again” trade announcement in the Rose Garden at the ...