Research shows that showing gamblers counter-advertising videos to expose industry tactics may help gamblers resist ...

Hellmann’s ad made a splash ahead of the game by reuniting Meg Ryan and Billy Crystal’s “When Harry Met Sally” characters at ...

Some 30-second ads during Super Bowl LIX have cost companies more than $8 million. Brands have played it safe and leaned on ...

A look at the musical acts, the famous fans, the commercials and all of the other things surrounding the N.F.L.’s signature ...

Since the start of the current millennium, companies have been continuously upping their advertising game during the Super ...

Since 1989, USA TODAY Ad Meter has surveyed viewers live on Sunday and awarded an annual winner to the highest-rated commercial. Anheuser-Busch has won Ad Meter 14 times – the most of any company – ...

The burger chain dropped its sexualized campaigns in 2017. Now the company has returned to that approach with an “unapologetic, bold” social-media personality.

AbbVie’s Skyrizi was responsible for the highest TV advertising outlay in pharma in most months of 2024, but 2025 is starting ...

For a while now, brands have sought to expand their Super Bowl ads beyond a mere 30-second broadcast during a commercial ...

Eugene Levy is channeling his inner Chappell Roan as he’s hot to go with Little Caesars in teasers for the upcoming Super Bowl commerical. A coffee mate that is. Shania Twain is teasing a song about ...

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