Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and ...

Edmonton Oilers captain Connor McDavid’s wife, Lauren Kyle, launched her sportswear brand, Sports Club Atelier, last year in December.

The Scandi brand is opening its first Chinese flagship in Beijing. CEO Johanna Sjöberg explains how the brand is outpacing a ...

At the Acne Studios show in Paris last month, Tricky sat front row in a previously unseen pink football shirt, leaving guests wondering when the hell they could get their hands on it. Now it all ...

ComfortDelGro has rolled out a refreshed corporate brand. The rebrand comprises a new purpose statement - 'Mobility for a ...

Princess Madeleine of Sweden is dropping her royal name – but only for a new business venture. The princess, who is ninth in ...

Our SYLVARESTM and SYLVATRAXXTM brands feature a range of high-performance AMS and AMS Phenolics resins used in specialty ...

Its bestselling products – the signature Camion boots (£520), which first launched in 2014, and the Digital Denim printed jeans (£390), with trompe-l’œil distressing – encourage regular customers to ...

Swedish carmaker Polestar launched an unprecedented marketing campaign. Want to change your car and sell your Tesla? Polestar is giving you the opportunity to distance yourself from Elon Musk. Through ...

With a presence in 13 countries, 24,500 employees, an operating fleet of over 54,000 vehicles and a rail network of 343 ...

GOTHENBURG, Sweden, March 5 ... Director Communication. The refreshed brand identity is bolder and more modern, yet unmistakably SKF. It includes a subtly redesigned logo, a fresher blue, a new ...

Demand is off the charts!” Elon Musk crowed at the end of 2023, citing more than a million reservations for Tesla's ...