Fragrances labeled with "intense" are often among the longest-lasting. To help this woody Rabanne scent linger, perfumers ...

The article outlines LG's new global strategy as a smart life solutions company. Vice President Hyoeun Kim discussed to ...

Tips to design a mobile-friendly website: Leverage responsive design so elements adjust to different screen sizes. Adjust ...

The Cardinals history that's front of mind during other years or weighing on the shoulders of other seasons is now in the ...

Michael Larson, the film's eponymous Luckiest Man in America, was a contestant in a 1984 round of the hit game show Press ...

In pediatric dentistry, you have two audiences: the child (consumer) and the parent (customer). Your branding must appeal to both.

Branded residencies often market themselves as exclusive enclaves, promising a curated lifestyle experience. However, the ...

Anyone, anywhere, is at risk, of sexual assault, even if you are an elite gymnast or a standout basketball player.

USF is spending more than $340 million on a college football stadium. Is it the Bulls' ticket to the big time in a rapidly ...

An organization without a strong brand identity risks disconnecting from the people it serves. That’s where brand strategy ...