Marketing analysts are evolving from report builders to strategic advisors. Uncover how AI, automation and data ...

The use of artificial intelligence and machine learning continues to transform marketing operations, now powering 17.2% of all efforts — a 100% increase since 2022. Marketing leaders projected a 157% ...

Brilliant marketing strategies often look flawless in PowerPoint, but execution is where they falter. From resource ...

For example, in 2016, two technology giants, Microsoft and Adobe, formed a strategic alliance to integrate their Cloud-based services, Microsoft Azure and Adobe Marketing Cloud. The alliance aimed to ...